Yoyi

Yoyi is the leading platform in multi-screen programmatic buying in China. As the first DSP in China, Yoyi’s programmatic buying platform can access 10 billion display, 1.2 billion mobile and nearly 1 billion video daily impression today byintegrating Google, Taobao, Baidu and other adexchange platforms in China. Early this year, Yoyi launched Databank, the first real-meaning DMP in China, which helps advertisers on collecting, analyzing, managing, and acting on this first-party data from advertisers’ website and app as well as third-partydata assembled by Yoyi and other data providers.

Yoyi provides both branding and performance solutions for over 500 global and local brands, including Audi, Shell, JDB, Lenovo, Haier, and etc. Yoyiis based in Beijing with branches in Shanghai and Guangzhou.