Steven Chang

Steven Chang, corporate vice president of Tencet, in charge of the company’s online media advertising sales. Chang will be responsible for online advertising revenue, with a focus on the integration of Tencent’s online media advertising businesses such as Tencent Video, mobile and social products, and qq.com.

Chang has worked in the advertising sector since 1991, with stints at major companies such as Ogilvy, Hill Holiday, BBDO, Leo Burnett, and Saatchi & Saatchi. In 1995, at the age of 28, he became the youngest media director in Hong Kong to be elected Chairman of the Committee for 4A Agencies. In 1996, as one of the founders of ZenithOptimedia, he played a major role in the company’s office and team setup and developed a large number of international and local clients, including well-known brands in FMCG, Aviation, Finance, IT and other industries. In 2010, he was appointed CEO of ZenithOptimedia Greater China, responsible for company development in mainland China, Hong Kong and Taiwan, and has since become an important leader in China’s advertising industry. Chang holds an EMBA degree jointly issued by Kellogg School of Management, Northwestern University and Hong Kong University of Science and Technology.